Content pillars are a set of 3 – 5 topics or themes which create the foundation for your overall content strategy. Content pillars represent relevant topics for your target audience. They differ from business to business as they will represent who you are and what you do.

This content pillar planner is used to establish your content pillars and brainstorm content ideas under each pillar. It’s a great way to see your pillars and ideas visually and curate a cohesive content strategy.